Resistance to Objection in Nonfiction Discourse: Promotive and News Text

The topicality of the study of nonfiction journalistic discourse concerning the communicative action of objection is connected with the existing changes which happened in the perception of science by the public and the journalistic interpretation of this sphere of activity. The scientific sphere becomes more transparent which demands extra efforts in the broadcasting of scientific knowledge and representation of achievements and discoveries in the field of science to the public reader. This explains the necessity to increase the resistance of mediatext about the science to the objection and denial by the target audience. The purpose of the article is the analysis of mechanisms for increasing the resistance of mediatext to objection. The empiric base includes hypermediatext about scientific discoveries of Rosatom in struggling against cancer. Under the development of new media it is impossible to ignore the new methods of information broadcasting to the final consumer, therefore the base for analysis includes sources which interact differently with the audience: TG-channel “Country Rosatom”, cognominal house publication, non-special media. The selected sources were analyzed from the viewpoint of meaning positions of speech subjects - modality, denotation, communicativeness. It is interesting that in each source there dominates one of meaning aspects, thus, providing the resistance to objection on each stage of information cause presentation. In contemporary media the news discourse is the continuation of promotive discourse, the mechanisms of increasing the text resistance to objection, developed on the stage of promotive discourse, are later performed in the news one. After the analysis it was revealed that the dominant aspect of meaning position of speech subject on TG-channel is modality as a generalized announcement about the significance of the discovery, because it is the first appearance and the easiest for perception. In house publication which follows the TG-channel in the discussion the communicativeness goes forward, here happens the approval of mechanisms for resistance to objection, develops the main system of images, metaphors, representing the role of the discovery for the society, later the approved methods are applied in non-special media - namely journalistic publications. On the last stage in hypermediatext we see the traditional mass media, here denotation as the message about the effectiveness and the opportunity to ensure wide spread and appliance of new technologies goes forward.