No 4 (2016)

In the context of the “new reality”, Russia needs clear guidelines and strategy of economic development of the country.The article aims to identify main approaches to the strategy formulation for economic development of the country and to perform comparative analysis and give the author’s recommendations.Authors employed systematic analysis and economic-statistical methods.Authors have identified the concept of endogenous economic development of Russia that is governing approach to the strategy formulation for the country’s economy. Authors provided interpretation of endogenous growth, which utilizes domestic endowment factors such as education, stocks and capital productivity, the amount of R&D, etc., and favorable exogenous (external) factors to create sustainable economic growth with positive GDP growth per capita. Authors performed the comparative analysis of the concepts of the strategy formulation for economic growth of the Center for Strategic Research, Stolypin club, the country’s leadership.In the process of strategy formulation for economic development, Russia’s real economy must be put at the center of the reproductive system. The banking system must work to satisfy needs real economy. The authors developed reommendations for reforms in the banking system.

Russian natural gas pricing model after several attempts to reform it, particularly since the refusal to bring the industry prices to export parity in 2013, is virtually absent. On the one hand, there is uncertainty about the gas pricing mechanism, the access of independent producers to the unified gas transmission system and export pipelines, as well as export strategy. On the other hand, the concept of a single market within the EAEU is under development, implying not only the legal framework harmonization, but also promoting non-discriminatory access to the gas transportation system and common approaches to gas pricing, thus defining timeline for the new market-based approaches establishment. Both issues raise the question of carrying out a large-scale reform of the Russian gas industry. The purpose of this article is to conduct a comprehensive assessment of the Russian gas industry in the domestic and foreign markets, as well as the analysis of the organization model of the gas industry in terms of pricing, tariffs and gas transportation.

The article is devoted to one of the major problems of modern times - the issue of external public borrowing expansion and the ways public and total debt is managed in different countries.The article provides analytical overview of the current state of the world’s public finances and brief analysis of the global sovereign debt structure. Using the example of developed and emerging markets, the authors show us typical directions of the possible threats to the national economic security, and an acute need to develop effective national strategies for the external debt management.

Author has analyzed innovative activity of regional. It has been considered the Russian and foreign scientists approaches to the concept of ‘innovative activity’. It has been estimated level of financing of regional scientific and technological sphere, carried out the comparative analysis of Perm krai and territorial entities of the RF. Author has concluded that Perm krai has high place for the financial support of regional researchers. The result of the correlation analysis of the influence of the domestic expenditure on research and development of GRP has revealed that research & development costs have the impact on generalized macroeconomic indicator with the lag of three years. It has presented the deterrent to innovative activity in the region. It has determined the direction of the regional economic policy in the context of the innovative activity raising in industry.

At present, in the FMCG sector it has been increasingly used digital-technology. They contribute to the empowerment of the companies in the battle for the attention of the target audience and help communicate the advertising message in the most comfortable environment for consumers. Simultaneous use of both traditional and innovative methods of promotion is capable of not only lead to good, but amazing results. However, like any other marketing tool, digital technology has its own advantages and disadvantages, which are identified in the course of their direct use. In addition, sufficiently developed theoretical basis of the issue, particularly regarding the FMCG sector.

The primary purpose of this work is the analysis and modelling of the dynamics of the main macroeconomic indicators. Standard tools for parameter identification of trends for macro-indicators and determination of structural changes are applied.The global financial crisis inflicted severe damage to the Russian economy. Despite the efforts to stabilise the situation, the consequences of the crisis could not be overcome. The growth model, which provided economic growth before the crisis, has exhausted itself. The dependence of the Russian economy from minerals export has not diminished, but the return of favourable market conditions declined. In the period after the crisis, the dynamics of the main macroeconomic indicators is characterised as a -shaped curve.And the economic downturn started long before the escalation of the geopolitical situation around Russia, sanctions and contr-sanctions. However, coupled with the drastic reduction the price of raw materials, these external factors have led to regression. In the case of further reducing of investment, the economic growth can not be obtained. But it is necessary not only to overcome the consequences of the current crisis but also to change the economic model.