No 3 (2009)

ARTICLES

To poetics of Pilnyaks sketch prose

Kasitsin A.V.

Abstract

Studying Pilnjak, as a rule, is reduced to research him as the writer but however there is a huge share of his texts which primary sources become author's publicism. Pilnjak harmoniously synthesizes the literary text with publicistic, that at times it is difficult to define borders where the artly-literary text ends and publicistic begins. The form of sketch impregnations became optimum for the author. Documentation of publicism added sensation of truthfulness or presence to literary texts, descriptive properties of a sketch allowed to transfer feelings and idea necessary for the author.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):5-9
pages 5-9 views

The peculiarities of world picture reflection in a poen (on the naterial of karachai-balkarian authoes' works)

Uzdenova F.T.

Abstract

In this work process of evolution of poem mentality of national authors are investigated; approaches (information-structural, rhythmic-syntactic) to its theoretical comprehension are defined, specific features in the field of problematic and art-graphic means come to light.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):10-18
pages 10-18 views

The casus of Costa (Intimate discourse in the Russian language lyrical poetry of Kosta Khetagurov)

Khugaev I.S.

Abstract

The category of «personal» related to the image of the Woman and issues of its correlation with the «civil» theme in the Russian-language lyrical poetry of the founder of Ossetic literature K.L. Khetagurov are discussed in the article.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):19-29
pages 19-29 views

Landscape - feeling of natural philosophy in fiction: key aspects of leaving

Gavrilina O.V.

Abstract

The article examines key aspects of studying the landscape, a sense of nature and natural philosophy in fiction. Particular attention is paid to work on the sense of nature.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):30-37
pages 30-37 views

To the issue of genre successing connections: Herodot and Plutarch

Kazantseva G.V.

Abstract

The article deals with genre successing connections between the genres of ancient historiography, «History» written by Herodotus, and ancient biography, «Comparative Life History» written by Plutarch.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):38-44
pages 38-44 views

About an is real-historical basis to move A. Platonova «The secret person»

Aleynikov O.U.

Abstract

Last years studying of history-biographic texts of creativity of Andrey Platonova is an actual direction of scientific researches. It is known that Platonov's quite often the facts of the biography, and also historical events known to it. In the given work many aspects of this problematic receive new reflection.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):45-54
pages 45-54 views

The life of Pushkin's lines in Shmelev's works

Dzuga Y.O.

Abstract

The author of the article studies one of the most actual problems of Shmelev's works. Observations convince that the majority of a classical example connect with Pushkin's traditions.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):55-61
pages 55-61 views

Mongolian-Soviet relationship on «Pravda» newspaper pages (1940-1960)

Ogtorguimaa A.

Abstract

In the paper under consideration are the articles about Mongolia, published in «Pravda» newspaper in the 40-60 years of the XX century.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):62-70
pages 62-70 views

Information's policy of daily paper «ABC» on the eve of downfall of Franco's regime in Spain

Boldyreva I.B.

Abstract

The article studies the information's policy of Spanish daily paper «ABC» in the last years of Fransisco Franco's dictatorship.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):71-77
pages 71-77 views

Chinese television at the present stage

Li Hong -.

Abstract

In 2008, the Chinese television celebrated its 50-th anniversary. During this relatively short time it has made a rapid dash forward, becoming the leading industry in China and one of the largest companies worldwide. In the rating of 500 largest enterprises of the world in 2008, the Central Chinese Television took 65th place [2]. In this article the author examines the situation in the television market, highlighting the main features of Chinese television. The basic idea of this material is the disclosure of importance of governmental and party regulation for the processes occurring in the media and for the preservation of national characteristics.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):78-82
pages 78-82 views

The role of mass communications in philology

Fedorova I.V.

Abstract

The topic of the article covers the level of influence of mass communications in philology as a science of language: new genres appearance, trends of development of spoken and writing languages, new words appearance and integration into the globalization process. The author provides detailed explanation of the concept of «mass communications», analyzes the specific aspects of the conversation between the communicator and the recipient, and proves the importance of journalism and philology cooperation in saving the richness of Russian language and in assigning the literacy standards in the spoken language.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):83-88
pages 83-88 views

The role of creative in advertising

Kurochkin S.A.

Abstract

The article represents the idea of creative influence on the process of forming and further perception of the advertisement by the consumer. The author describes in detail the notion of the creative idea. He analyses the specific methods of writing the creative advertisement, and also the influence of the creative elements not only in distinguishing the given message in the high main media-stream but on stimulating the consumer to buy the above-mentioned product as well.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):89-92
pages 89-92 views

Our autors

- -.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):93-93
pages 93-93 views

PRAVILA OFORMLENIYa STATEY

- -.
RUDN Journal of Studies in Literature and Journalism. 2009;(3):94-95
pages 94-95 views

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