Linguocultural Analysis of the Advertisement Language in the American English

Cover Page

Abstract


The article is dedicated to the study of advertisement discourse in the American English. Advertisement is a mirror of the country, its mentality and national character that reflects all social and cultural events. The research unfolds both linguacultural peculiarities of slogans and carries out lingua-stylistic analysis to highlight cultural features of the American society.

About the authors

G M Polyakova

Moscow State Regional Socio-Humanities Institute

Email: galina-polyakova@list.ru

References

Statistics

Views

Abstract - 1346

PDF (Russian) - 1305

Cited-By



Copyright (c) 2016 Theory of Language. Semiotics. Semantics



This website uses cookies

You consent to our cookies if you continue to use our website.

About Cookies