Semiotic characteristics of the Internet media-texts

Cover Page

Cite item

Abstract

Range expansion of the semiotics codes participating in formation of new type of texts - mediatexts - has led to the necessity of researching the texts' polycode structure in an epoch of the postindustrial society, most brightly represented in the Internet, in particular, in the Internet advertising.

About the authors

O I Maksimenko

Moscow State Regional University

Email: maxbel@hotmail.ru <mailto:maxbel@hotmail.ru>
Кафедра теоретической и прикладной лингвистики; Московский государственный областной университет; Moscow State Regional University

References


Copyright (c) 2016 Theory of Language. Semiotics. Semantics



This website uses cookies

You consent to our cookies if you continue to use our website.

About Cookies