First specialized Russian patriotic channel Zvezda: history, programs, effective impact on the audience

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Abstract


The article discusses the creation and development of first in Russia specialized patriotic channel Zvezda. Authors make an analyze programs in terms of their effectiveness in the promotion and inculcation of patriotism.

A N Shirobokov

People's Friendship University of Russia

Email: kmk@yandex.ru <mailto:kmk@yandex.ru>
Кафедра массовых коммуникаций; Российский университет дружбы народов; People's Friendship University of Russia

M V Martynenko

People's Friendship University of Russia

Email: margarita-martynenko@yandex.ru <mailto:margarita-martynenko@yandex.ru>
Кафедра массовых коммуникаций; Российский университет дружбы народов; People's Friendship University of Russia

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Copyright (c) 2012 Широбоков А.Н., Мартыненко М.В.

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