Improving the model for assessing the competitiveness of IT companies in a dynamically changing economy

Cover Page

Cite item

Full Text

Abstract

The study is devoted to the analysis of key performance indicators of leading IT companies in order to assess their level of competitiveness. In modern conditions, the development of IT technologies underlies the production of high-­tech products and contributes to strengthening the technological sovereignty of the country. The developers of such technologies are primarily leading IT companies. Constant monitoring of functioning companies helps to identify the most effective among them. The tool proposed in the article for assessing the level of competitiveness of an organization is a modified SWOT analysis, which, in our opinion, compensates for the disadvantages of classical SWOT analysis, and is also more informative for data analysis. A significant disadvantage of classical SOWT analysis is that it is built only at the time of the last, current research period. At the same time, the dynamics of changes over the previous period is not analyzed. The dynamic SWOT analysis takes into account the current state of companies and plays a key role in the retrospective state. The proposed modified SWOT analysis makes it possible to track the competitiveness of companies in terms of limited but key performance indicators of the company in dynamics. At the same time, it is possible to select the desired evaluation metric and the analysis period. In the absence of the necessary statistical data on the company’s activities, this choice partially solves the problem. The proposed study provides an analysis of the dynamics of the state of companies in the IT sector, although our proposed approach to assessing the competitiveness of a company can be applied to other sectors of the economy. Considering a larger number of performance indicators of companies, as well as external factors, will improve the proposed methodology. The proposed method for analyzing the level of competitiveness of companies is made clear in a study based on SWOT diagrams constructed using the mathplotlib library in Python.

About the authors

Alevtina G. Kulagina

I.N. Ulyanov Chuvash State University

Email: agkul68@bk.ru
ORCID iD: 0000-0001-5914-6029
SPIN-code: 2549-5307

Candidate of science (economics), Associate Professor, Associate Professor of Actuarial and Financial Mathematics

15 Moscow ave., Cheboksary, Chuvash Republic, 428015, Russian Federation

Evgeny P. Mitrofanov

Russian State University of Social Technologies

Author for correspondence.
Email: mep79@list.ru
ORCID iD: 0000-0002-8722-2321
SPIN-code: 1273-6100

Candidate of science (economics), Associate Professor, Head of the Department of Information Technology and Cybersecurity

49 Losinoostrovskaya st., Moscow, 107150, Russian Federation

Yelisey V. Semenov

I.N. Ulyanov Chuvash State University

Email: semenovelisej709@gmail.com
ORCID iD: 0009-0009-3780-7477

undergraduate student

15 Moscow ave., Cheboksary, Chuvash Republic, 428015, Russian Federation

References

  1. Aliev, O.M., & Ibragimova, M.I. (2018). Problems and solutions for enterprise budgeting. The best scientific article of 2018. Collection of articles of the XXII International Scientific Research Competition, 62–67. (In Russ.). EDN: YRCKFF
  2. Alpidovskaya, M.L., & Tsilkin, A.M. (2021). Balanced Scorecard of national economic security as a competitiveness prerequisite. Journal of Regional and International Competitiveness, (1), 4–13. EDN: EZUCWJ
  3. Arkhipova, V.A., & Kulagina, A.G. (2019). Model analysis of the competitiveness of enterprises. Economics and Entrepreneurship, (2), 1186–1189. (In Russ.). EDN: ZBXXBJ
  4. Erokhina, A.V. (2022). Implementing an ESG strategy using the sustainability Balanced Scorecard. Economics: Yesterday, Today and Tomorrow, 12(9–1), 404–413. https://doi.org/10.34670/AR.2022.33.65.024 EDN: WBHETE
  5. Fomin, V.I., & Shepelev, R.E. (2018). Graph-­analytical approach to assessing the competitiveness of the company. Innovations, (12), 93–97. (In Russ.). EDN: YZIHLV
  6. Iacovidou, E., Bush, J., Hahladakis, J.N., Baxter, H., Siew Ng, K., & Herbert, B.M.J. (2017). A parameter selection framework for sustainability assessment. Sustainability, 9(9), 1497. https://doi.org/10.3390/su9091497
  7. Kansongue, N., Njuguna, J., & Vertigans, S. (2023). A PESTEL and SWOT impact analysis on renewable energy development in togo. Frontiers in Sustainability, 3. https://doi.org/10.3389/frsus.2022.990173
  8. Kapustina, L.M., Mikolenko, A.S., & Timokhina, G.S. (2022). Assessment of digital competitiveness of industrial companies. Digital Models and Solutions, 1(3), 1. (In Russ.). https://doi.org/10.29141/2782-4934-2022-1-3-1 EDN: NVLDHD
  9. Keivanpour, S. (2022). Sustainability Balanced Scorecard approach to internet of things enabled logistics systems. Engineering Management Journal, 34(3), 450–474. https://doi.org/10.1080/10429247.2021.1946320 EDN: VQIYNA
  10. Kormiltseva, E.A. (2022). Analysis of methods for assessing the competitiveness of a company. Fundamental Research, (10–1), 60–65. (In Russ.). https://doi.org/10.17513/fr.43344 EDN: DCKCHO
  11. Krivorotov, V.V., Kalina, A.V., & Erypalov, S.E. (2022). Modern assessment and forecast prospects of the competitiveness of the world’s largest manufacturers of copper products. Journal of Applied Economic Research, 21(4), 734–774. (In Russ.). https://doi.org/10.15826/Bulletin.2022.21.4.026 EDN: FDWFFJ
  12. Krivorotov, V.V., Kalina, A.V., & Levshenyuk, R.V. (2022). Identifying weaknesses of a construction company based on the dynamic assessment of the level of its competitiveness. Bulletin of the South Ural State University. Series: Economics and Management, 16(4), 129–140. (In Russ.). https://doi.org/10.14529/em220414 EDN: EKBUUE
  13. Kulagina, A.G., Ivanova, O.V. & Nazarov, A.A. (2017). Integral assessment of enterprise competitiveness. In the collection: Problems and prospects for the development of the socio-­economic potential of the Russian regions: Materials of the VI All-­Russian Electronic scientific and Practical Conference, 347–353. (In Russ.). EDN: ZVSJNN
  14. Manakova, V.Yu., Shirganov, R.V., & Sharapov, Yu.V. (2023). The essence of productivity and methods for assessing the enterprise. Actual Issues of the Modern Economy, (6), 290–295. (In Russ.). https://doi.org/10.34755/IROK.2023.50.60.071 EDN: ARVTZX
  15. Mаkretsova, A.M. (2018). Basic methods for assessment the competitiveness of a company. Bulletin of the Voronezh Institute of High Technologies, (4), 105–108. (In Russ.). EDN: YTAKJF
  16. Sergeeva, I.G., & Orlova, O.P. (2017). Assessment of efficiency of an innovative development strategy of an enterprise. Economics and Management, (7), 35–40. (In Russ.). EDN: ZHLBUF
  17. Teretyshnik, K.S. (2024). Interrelation of competitiveness of the organization with other definitions of competitiveness. Current problems and prospects of economic development: Proceedings of the XXIII International Scientific and Practical Conference, 267–270. (In Russ.). EDN: OKKVMY
  18. Tertyshnik, M.I (2021). Assessment of the level of competitiveness of enterprises production sphere. Azimuth of Scientific Research: Economics and Management, 10(4), 259–262. (In Russ.). https://doi.org/10.26140/anie-2021-1004-0061 EDN: MLUUJF
  19. Vardanyan, M.G. (2016). Competitiveness of a company as a criterion of competitiveness of a national economy. University, Business and Government: the results of cooperation over 10 years. Proceedings of the X International Forum “From Science to Business”, 21–24. (In Russ.). EDN: WAKIPJ
  20. Yefimov, E.N. (2016). Modeling the Balanced Scorecard of an enterprise. Financial Research, (4), 229–236. (In Russ.). EDN: YTFLGJ

Supplementary files

Supplementary Files
Action
1. JATS XML

Copyright (c) 2026 Kulagina A.G., Mitrofanov E.P., Semenov Y.V.

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.