Media: business considerations and social priorities

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Abstract


The paper describes the relationship between two paradigms: the press and the business and the press as an implementation of social priorities. Modern practice of mass communication gives examples of these paradigms and their interaction.

About the authors

L V Fedotova

Peoples’ Friendship University of Russia

Email: tizhrudn@mail.ru

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Copyright (c) 2013 Федотова Л.Н.

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