ORGANIZATIONAL AND ECONOMIC MECHANISM OF INCREASE IN COMPETITIVENESS OF WINEMAKING
- Authors: Tsvetkova L.K.1
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Affiliations:
- Peoples’ Friendship University of Russia
- Issue: Vol 3, No 4 (2016)
- Section: Articles
- URL: https://journals.rudn.ru/in-econ/article/view/49728
- ID: 49728
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Abstract
In this article the organizational and economic mechanism of increase in competitiveness of winemaking is considered. The author offers a complex of actions and measures which will allow to reveal new opportunities for development of winemaking, increase in competitiveness and entrepreneurial activity of the wine-making entities that, in turn, will promote increase in recognition and the loyal relation of consumers to the high-quality products sold under a single national brand.
About the authors
Larisa Konstantinovna Tsvetkova
Peoples’ Friendship University of Russia
Author for correspondence.
Email: l_tsvetkova88@mail.ru
Postgraduate student at the Department of National Economics at RUDN University
117198, Moscow, Miklukho-Maklaya str., 6References
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