EVALUATION OF THE IMAGE OF BRYANSK AND BRYANSK REGION IN THE TOURISM INDUSTRY OF RUSSIA AND THE CIS COUNTRIES


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Abstract

In this article the question of positioning of the city of Bryansk and the Bryansk region in the tourist market of Russia and the CIS is investigated, first of all, in Russian-Belarusian a border-zone. Possibilities of expansion of images of Bryansk and the region in the tourist markets are analyzed. At the heart of article – the analysis of work of city administration and area, the city public, travel companies on formation socially – economic, in particular, tourist appeal of the regional center and the region to attracting investors, experts and wider flow of tourists.

About the authors

Galina Leonidovna Mironova

Moscow University of Psychology and Sociology, Bryansk Department

Author for correspondence.
Email: galamironova@gmail.com

Candidate of Geographical Sciences, Associate Professor of the Department of Management and Information Technology, Moscow Psychological and Social University, Bryansk branch

241050 Bryansk, Duki St. 65

Dmitry Yuryevich Kornilov

St. Petersburg Television School, Bryansk Department

Email: dkornilov@my.com

Director of Media-Resource LLC, Bryansk branch of the St. Petersburg School of Television

241050 Bryansk, Duki St. 69

References

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