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<article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:ali="http://www.niso.org/schemas/ali/1.0/" article-type="research-article" dtd-version="1.2" xml:lang="en"><front><journal-meta><journal-id journal-id-type="publisher-id">RUDN Journal of Language Studies, Semiotics and Semantics</journal-id><journal-title-group><journal-title xml:lang="en">RUDN Journal of Language Studies, Semiotics and Semantics</journal-title><trans-title-group xml:lang="ru"><trans-title>Вестник Российского университета дружбы народов. Серия: Теория языка. Семиотика. Семантика</trans-title></trans-title-group></journal-title-group><issn publication-format="print">2313-2299</issn><issn publication-format="electronic">2411-1236</issn><publisher><publisher-name xml:lang="en">Peoples’ Friendship University of Russia named after Patrice Lumumba (RUDN University)</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="publisher-id">7209</article-id><article-categories><subj-group subj-group-type="toc-heading" xml:lang="en"><subject>ARTICLES</subject></subj-group><subj-group subj-group-type="toc-heading" xml:lang="ru"><subject>СТАТЬИ</subject></subj-group><subj-group subj-group-type="article-type"><subject>Research Article</subject></subj-group></article-categories><title-group><article-title xml:lang="en">Globality of Family Metaphor in Political Discourse</article-title><trans-title-group xml:lang="ru"><trans-title>Глобальность метафоры семья в политическом дискурсе</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author"><name-alternatives><name xml:lang="en"><surname>Jioeva</surname><given-names>Alecia A</given-names></name><name xml:lang="ru"><surname>Джиоева</surname><given-names>Алеся Александровна</given-names></name></name-alternatives><email>alecia28@yandex.ru</email><xref ref-type="aff" rid="aff1"/></contrib><contrib contrib-type="author"><name-alternatives><name xml:lang="en"><surname>Strelnikova</surname><given-names>O F</given-names></name><name xml:lang="ru"><surname>Стрельникова</surname><given-names>Ольга Федоровна</given-names></name></name-alternatives><email>strelnikova.olgastrelnikova@gmail.com</email><xref ref-type="aff" rid="aff2"/></contrib></contrib-group><aff-alternatives id="aff1"><aff><institution xml:lang="en">Moscow State University n.a. M.V. Lomonosov</institution></aff><aff><institution xml:lang="ru">МГУ им. М.В. Ломоносова</institution></aff></aff-alternatives><aff-alternatives id="aff2"><aff><institution xml:lang="en">Moscow State Institute of Foreign Affairs (University), MFA, RF</institution></aff><aff><institution xml:lang="ru">МГИМО(У) МИД РФ</institution></aff></aff-alternatives><pub-date date-type="pub" iso-8601-date="2016-01-15" publication-format="electronic"><day>15</day><month>01</month><year>2016</year></pub-date><issue>1</issue><issue-title xml:lang="en">NO1 (2016)</issue-title><issue-title xml:lang="ru">№1 (2016)</issue-title><fpage>83</fpage><lpage>90</lpage><history><date date-type="received" iso-8601-date="2016-09-08"><day>08</day><month>09</month><year>2016</year></date></history><permissions><copyright-statement xml:lang="en">Copyright ©; 2016, Jioeva A.A., Strelnikova O.F.</copyright-statement><copyright-statement xml:lang="ru">Copyright ©; 2016, Джиоева А.А., Стрельникова О.Ф.</copyright-statement><copyright-year>2016</copyright-year><copyright-holder xml:lang="en">Jioeva A.A., Strelnikova O.F.</copyright-holder><copyright-holder xml:lang="ru">Джиоева А.А., Стрельникова О.Ф.</copyright-holder><ali:free_to_read xmlns:ali="http://www.niso.org/schemas/ali/1.0/"/><license><ali:license_ref xmlns:ali="http://www.niso.org/schemas/ali/1.0/">https://creativecommons.org/licenses/by-nc/4.0</ali:license_ref></license></permissions><self-uri xlink:href="https://journals.rudn.ru/semiotics-semantics/article/view/7209">https://journals.rudn.ru/semiotics-semantics/article/view/7209</self-uri><abstract xml:lang="en">The article is devoted to the peculiarities of functioning of the family metaphor in English political discourse. Aristotle’s theory on the three components of a public speech: pathos, logos and ethos - is applied in modern political rhetoric, where “pathos” is achieved in addresses which abound in metaphors, and «ethos» is achieved in texts through the use of the family metaphor. Thus, the family metaphor plays a major role in public speaking.</abstract><trans-abstract xml:lang="ru">Статья посвящена особенностям функционирования метафоры семьи в англоязычном политическом дискурсе. Теория Аристотеля о трех компонентах публичной речи: пафосе, логосе и этосе - находит применение в современной политической риторике, позволяя говорить о преимущественной реализации компонента «пафос» в текстах выступлений, изобилующих метафорами, и реализации компонента «этос» в текстах, где присутствует метафора семьи. Метафора семьи, таким образом, получает особое значение в публичной речи.</trans-abstract><kwd-group xml:lang="en"><kwd>globality</kwd><kwd>public speaking</kwd><kwd>the family metaphor</kwd><kwd>pathos</kwd><kwd>logos</kwd><kwd>ethos</kwd><kwd>political discourse</kwd></kwd-group><kwd-group xml:lang="ru"><kwd>глобальность</kwd><kwd>публичная речь</kwd><kwd>метафора семьи</kwd><kwd>пафос</kwd><kwd>логос</kwd><kwd>этос</kwd><kwd>политический дискурс</kwd></kwd-group></article-meta></front><body></body><back><ref-list><ref id="B1"><label>1.</label><mixed-citation>Джиоева А.А. (2011). Фундаментальные основы публичной речи [Fundamentals of public speaking]. Москва: Айрис-пресс.</mixed-citation></ref><ref id="B2"><label>2.</label><mixed-citation>Джиоева А.А. Public Speaking in Action: Мастер-класс по публичной речи: http://www.youtube.com/watch?v=KgCaIh3bYPs.</mixed-citation></ref><ref id="B3"><label>3.</label><mixed-citation>Лакофф Д., Джонсон М. (2008). 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