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<article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:ali="http://www.niso.org/schemas/ali/1.0/" article-type="research-article" dtd-version="1.2" xml:lang="en"><front><journal-meta><journal-id journal-id-type="publisher-id">Russian Language Studies</journal-id><journal-title-group><journal-title xml:lang="en">Russian Language Studies</journal-title><trans-title-group xml:lang="ru"><trans-title>Русистика</trans-title></trans-title-group></journal-title-group><issn publication-format="print">2618-8163</issn><issn publication-format="electronic">2618-8171</issn><publisher><publisher-name xml:lang="en">Peoples’ Friendship University of Russia named after Patrice Lumumba</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="publisher-id">33141</article-id><article-id pub-id-type="doi">10.22363/2618-8163-2022-20-4-434-448</article-id><article-categories><subj-group subj-group-type="toc-heading" xml:lang="en"><subject>Key Issues of Russian Language Research</subject></subj-group><subj-group subj-group-type="toc-heading" xml:lang="ru"><subject>Актуальные проблемы исследований русского языка</subject></subj-group><subj-group subj-group-type="article-type"><subject>Research Article</subject></subj-group></article-categories><title-group><article-title xml:lang="en">Lexical innovations with the root popolam (‘in half’) in the Russian gendered Internet discourse</article-title><trans-title-group xml:lang="ru"><trans-title>Лексические инновации с корнем пополам в русском гендерном интернет-дискурсе</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-2521-1026</contrib-id><name-alternatives><name xml:lang="en"><surname>Kallistratidis</surname><given-names>Evgeniia V.</given-names></name><name xml:lang="ru"><surname>Каллистратидис</surname><given-names>Евгения Владимировна</given-names></name></name-alternatives><bio xml:lang="en"><p>Candidate of Philological Sciences, Associate Professor of the Department of the Russian Language for Foreign Students, Institution of Philology, Journalism and Intercultural Communication</p></bio><bio xml:lang="ru"><p>кандидат филологических наук, доцент кафедры русского языка для иностранных учащихся, Институт филологии, журналистики и межкультурной коммуникации</p></bio><email>evakallas@sfedu.ru</email><xref ref-type="aff" rid="aff1"/></contrib><contrib contrib-type="author"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-2386-6512</contrib-id><name-alternatives><name xml:lang="en"><surname>Ilyasova</surname><given-names>Svetlana V.</given-names></name><name xml:lang="ru"><surname>Ильясова</surname><given-names>Светлана Васильевна</given-names></name></name-alternatives><bio xml:lang="en"><p>Doctor of Philological Sciences, Professor, Professor of the Department of the Russian Language for Foreign Students, Institution of Philology, Journalism and Intercultural Communication</p></bio><bio xml:lang="ru"><p>доктор филологических наук, профессор кафедры русского языка для иностранных учащихся, Институт филологии, журналистики и межкультурной коммуникации</p></bio><email>ilyasova_rnd@mail.ru</email><xref ref-type="aff" rid="aff1"/></contrib></contrib-group><aff-alternatives id="aff1"><aff><institution xml:lang="en">Southern Federal University</institution></aff><aff><institution xml:lang="ru">Южный федеральный университет</institution></aff></aff-alternatives><pub-date date-type="pub" iso-8601-date="2022-12-31" publication-format="electronic"><day>31</day><month>12</month><year>2022</year></pub-date><volume>20</volume><issue>4</issue><issue-title xml:lang="en">Traditions and innovations in Rusistics</issue-title><issue-title xml:lang="ru">Традиции и инновации в исследовании и преподавании русского языка</issue-title><fpage>434</fpage><lpage>448</lpage><history><date date-type="received" iso-8601-date="2022-12-31"><day>31</day><month>12</month><year>2022</year></date></history><permissions><copyright-statement xml:lang="en">Copyright ©; 2022, Kallistratidis E.V., Ilyasova S.V.</copyright-statement><copyright-statement xml:lang="ru">Copyright ©; 2022, Каллистратидис Е.В., Ильясова С.В.</copyright-statement><copyright-year>2022</copyright-year><copyright-holder xml:lang="en">Kallistratidis E.V., Ilyasova S.V.</copyright-holder><copyright-holder xml:lang="ru">Каллистратидис Е.В., Ильясова С.В.</copyright-holder><ali:free_to_read xmlns:ali="http://www.niso.org/schemas/ali/1.0/"/><license><ali:license_ref xmlns:ali="http://www.niso.org/schemas/ali/1.0/">https://creativecommons.org/licenses/by-nc/4.0</ali:license_ref></license></permissions><self-uri xlink:href="https://journals.rudn.ru/russian-language-studies/article/view/33141">https://journals.rudn.ru/russian-language-studies/article/view/33141</self-uri><abstract xml:lang="en"><p style="text-align: justify;">The relevance of the study is underpinned by the modifications of the Russian society gender canon, the Russian gender worldview transformations and by the growth of importance of the communicative and linguocultural Internet space that constitutes the field of spontaneous social, psychological and linguistic experiments and also representative sources of information on the Russian-speaking men and women’s speech practices. The research is aimed at revealing and describing derivational, semantic and functional features of the 23 lexicographically undefined, engendered lexical units motivated by the adverb popolam (‘in half’) pointing at the extralinguistic situation of the financial responsibility dividing ina couple. The research is conducted on the material of the authors' contexts corpus including 1750 speech products manifesting informal Internet communication that were published inthe period from 2012 to 2022. The corpus contexts were obtained by continuous sampling method with the help of the Russian social network VK search engine and Google web search engine. The authors used methods of word-formation, semantic interpretation, contextual and discursive analyses and statistical method. The analysis has diagnosed that the constituents of the derivational nest with popolam- as the basis are used to nominate, categorize, characterize and evaluate masculine and feminine persons as participants in romantic, sexual and family relations. The innovations are also used to denote and characterize relationships in a couple from the point of view of financial responsibility division between partners. They are also used to designate actions and behavior types of participants in such relationships. The analysis proves that the innovations contain stable negative evaluation and are prevalent in woman's language. The analysis revealed that the functions of denomination, categorization and negative evaluation of the social interaction subjects and phenomena depend on the main ideological function of the innovations. The ideological function is increasingly important underthe circumstances of the conflict between patriarchal and new egaliterian gender contacts. It is determined that popolamshchik (‘slammer’) as a male denomination is not only the most widespread and important constituent but also a key word of the gendered Internet discourse.</p></abstract><trans-abstract xml:lang="ru"><p style="text-align: justify;">Актуальность исследования обусловлена модификациями гендерных канонов российского общества, трансформациями русской гендерной картины мира, а также ростом значимости коммуникативного и лингвокультурного интернет-про-странства, которое является полем стихийных социальных, психологических и языковых экспериментов и репрезентативным источником информации об актуальных речевых практиках мужчин и женщин, говорящих по-русски. Цель исследования состоит в выявлении и описании особенностей образования, значения и функционирования не зафиксированных в словарях 23 гендерно ориентированных лексических инноваций, мотивированных наречием «пополам», указывающим на внеязыковую ситуацию разделения финансовой ответственности в паре. Исследование проведено на материале авторского корпуса контекстов употребления указанных единиц, который включает в себя 1750 речевых произведений неформальной интернет-коммуникации, опубликованных в 2012-2022 годах. Контексты корпуса получены методом сплошной выборки с помощью поисковой программы российской социальной сети VK и поискового сервиса Google. Применены методы словообразовательного, семантического, контекстуального и дискурсивного анализа, а также статистический метод. Установлено, что конституенты словообразовательного гнезда с мотивирующей основой пополам- используются для номинации, категоризации, характеристики и оценки лиц мужского и женского пола как участников романтических, интимных или семейных отношений, для обозначения и характеристики отношений в паре с точки зрения распределения финансовой ответственности между партнерами, а также обозначения действий и типов поведения участников таких отношений. Доказана устойчивая негативная оценочность инноваций и их преобладание в женской речи. Выявлено, что выполняемые единицами функции номинации, категоризации и негативной оценки субъектов и феноменов социального взаимодействия подчинены реализации основной идеологической функции, актуализированной в условиях борьбы традиционного патриархатного и нового эгалитарного гендерных контрактов. Установлено, что номинация лица мужского пола «пополамщик» не только является наиболее распространенным и значимым элементом словообразовательного гнезда, но и входит в число ключевых слов гендерного интернет-дискурса.</p></trans-abstract><kwd-group xml:lang="en"><kwd>Russian language</kwd><kwd>gendered Internet discourse</kwd><kwd>gendered vocabulary</kwd><kwd>lexical innovations</kwd></kwd-group><kwd-group xml:lang="ru"><kwd>русский язык</kwd><kwd>гендерный интернет-дискурс</kwd><kwd>гендерно ориентированная лексика</kwd><kwd>лексические инновации</kwd></kwd-group><funding-group/></article-meta></front><body></body><back><ref-list><ref id="B1"><label>1.</label><citation-alternatives><mixed-citation xml:lang="en">Akalili, A., &amp; Sari, I.O. (2021). Women and gender stereotyping in media from the point of view of structuration theory. 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