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<article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:ali="http://www.niso.org/schemas/ali/1.0/" article-type="research-article" dtd-version="1.2" xml:lang="en"><front><journal-meta><journal-id journal-id-type="publisher-id">RUDN Journal of Public Administration</journal-id><journal-title-group><journal-title xml:lang="en">RUDN Journal of Public Administration</journal-title><trans-title-group xml:lang="ru"><trans-title>Вестник Российского университета дружбы народов. Серия:  Государственное и муниципальное управление</trans-title></trans-title-group></journal-title-group><issn publication-format="print">2312-8313</issn><issn publication-format="electronic">2411-1228</issn><publisher><publisher-name xml:lang="en">Peoples’ Friendship University of Russia named after Patrice Lumumba (RUDN University)</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="publisher-id">41642</article-id><article-id pub-id-type="doi">10.22363/2312-8313-2024-11-3-365-373</article-id><article-id pub-id-type="edn">BSJCLA</article-id><article-categories><subj-group subj-group-type="toc-heading" xml:lang="en"><subject>Media Education Management</subject></subj-group><subj-group subj-group-type="toc-heading" xml:lang="ru"><subject>Управление медиаобразованием</subject></subj-group><subj-group subj-group-type="article-type"><subject>Research Article</subject></subj-group></article-categories><title-group><article-title xml:lang="en">Educational policy and management strategies in the development of digital skills and media competencies in teacher training: New approaches to education</article-title><trans-title-group xml:lang="ru"><trans-title>Образовательная политика и стратегии управления в развитии цифровых навыков и медиакомпетенций при подготовке педагогических кадров: новые подходы к обучению</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author"><contrib-id contrib-id-type="orcid">https://orcid.org/0009-0007-5367-4657</contrib-id><name-alternatives><name xml:lang="en"><surname>Sazonov</surname><given-names>Andrey V.</given-names></name><name xml:lang="ru"><surname>Сазонов</surname><given-names>Андрей Викторович</given-names></name></name-alternatives><bio xml:lang="en"><p>Methodologist at the Institute of Specialized Training Development Liberal Arts in Prevocational Education</p></bio><bio xml:lang="ru"><p>методист института развития профильного обучения</p></bio><email>sazonovav195@mgpu.ru</email><xref ref-type="aff" rid="aff1"/></contrib><contrib contrib-type="author"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-2154-099X</contrib-id><name-alternatives><name xml:lang="en"><surname>Kuprianova</surname><given-names>Milana E.</given-names></name><name xml:lang="ru"><surname>Куприянова</surname><given-names>Милана Евгеньевна</given-names></name></name-alternatives><bio xml:lang="en"><p>PhD, Associate Professor at the Department of Foreign Languages</p></bio><bio xml:lang="ru"><p>кандидат филологических наук, доцент кафедры иностранных языков филологического факультета</p></bio><email>kuprianova-me@rudn.ru</email><xref ref-type="aff" rid="aff2"/></contrib></contrib-group><aff-alternatives id="aff1"><aff><institution xml:lang="en">Moscow City University</institution></aff><aff><institution xml:lang="ru">Московский городской педагогический университет</institution></aff></aff-alternatives><aff-alternatives id="aff2"><aff><institution xml:lang="en">RUDN University</institution></aff><aff><institution xml:lang="ru">Российский университет дружбы народов</institution></aff></aff-alternatives><pub-date date-type="pub" iso-8601-date="2024-11-15" publication-format="electronic"><day>15</day><month>11</month><year>2024</year></pub-date><volume>11</volume><issue>3</issue><issue-title xml:lang="en">VOL 11, NO3 (2024)</issue-title><issue-title xml:lang="ru">ТОМ 11, №3 (2024)</issue-title><fpage>365</fpage><lpage>373</lpage><history><date date-type="received" iso-8601-date="2024-11-22"><day>22</day><month>11</month><year>2024</year></date></history><permissions><copyright-statement xml:lang="en">Copyright ©; 2024, Sazonov A.V., Kuprianova M.E.</copyright-statement><copyright-statement xml:lang="ru">Copyright ©; 2024, Сазонов А.В., Куприянова М.Е.</copyright-statement><copyright-year>2024</copyright-year><copyright-holder xml:lang="en">Sazonov A.V., Kuprianova M.E.</copyright-holder><copyright-holder xml:lang="ru">Сазонов А.В., Куприянова М.Е.</copyright-holder><ali:free_to_read xmlns:ali="http://www.niso.org/schemas/ali/1.0/"/><license><ali:license_ref xmlns:ali="http://www.niso.org/schemas/ali/1.0/">https://creativecommons.org/licenses/by-nc/4.0</ali:license_ref></license></permissions><self-uri xlink:href="https://journals.rudn.ru/public-administration/article/view/41642">https://journals.rudn.ru/public-administration/article/view/41642</self-uri><abstract xml:lang="en"><p>The study analyzes the need to integrate digital skills and media competencies into the process of teacher training. It has been found that modern educational programs often do not meet the requirements of the digital era, necessitating their updating and the introduction of courses on digital literacy. The results highlight the importance of continuous professional development for teachers and the adaptation of educational standards to rapidly changing technological conditions.</p></abstract><trans-abstract xml:lang="ru"><p>Обосновывается необходимость интеграции цифровых навыков и медиакомпетенций в процесс подготовки педагогических кадров. Выявлено, что современные учебные программы часто не соответствуют требованиям цифровой эры, что требует их актуализации и введения курсов по цифровой грамотности. Результаты подчеркивают важность непрерывного профессионального развития учителей и адаптации образовательных стандартов к быстро меняющимся технологическим условиям.</p></trans-abstract><kwd-group xml:lang="en"><kwd>media education</kwd><kwd>digital literacy</kwd><kwd>professional development of teachers</kwd><kwd>integration of technology in education</kwd><kwd>updating curricula</kwd><kwd>ICT in education</kwd><kwd>education strategies</kwd></kwd-group><kwd-group xml:lang="ru"><kwd>медиаобразование</kwd><kwd>цифровая грамотность</kwd><kwd>профессиональное развитие учителей</kwd><kwd>интеграция технологий в образование</kwd><kwd>обновление учебных программ</kwd><kwd>ИКТ в образовании</kwd><kwd>образовательные стратегии</kwd></kwd-group><funding-group/></article-meta></front><body></body><back><ref-list><ref id="B1"><label>1.</label><mixed-citation>Buckingham D. Chapter 3. Media Literacies. Media Education: Literacy, Learning and Contemporary Culture. 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