RUDN Journal of Public AdministrationRUDN Journal of Public AdministrationВестник Российского университета дружбы народов. Серия: Государственное и муниципальное управление2312-83132411-1228Peoples’ Friendship University of Russia named after Patrice Lumumba (RUDN University)2498310.22363/2312-8313-2020-7-4-361-370International Experience of Public AdministrationМеждународный опыт государственного управленияResearch ArticleMulti-vector Management of Soft Power Policies: Will Russian Soft Power Be Victimized by the Moscow-Erdogan Association?Разновекторное управление политикой мягкой силы: как отразится на мягкой силе России сотрудничество с Р.Т. Эрдоганом?https://orcid.org/0000-0000-0000-0001MelakopidesCostasМелакопидесКостас

PhD, Associate Professor (ret.) of the Department of Social and Political Sciences

PhD политологии, ассоциированный профессор факультета социальных и политических наук

comel@ucy.ac.cyUniversity of CyprusУниверситет Кипра1512202074VOL 7, NO4 (2020)ТОМ 7, №4 (2020)36137018112020Copyright ©; 2020, Melakopides C.Copyright ©; 2020, Мелакопидес К.2020Melakopides C.Мелакопидес К.http://creativecommons.org/licenses/by/4.0https://journals.rudn.ru/public-administration/article/view/24983

This article analyzes the potential impact of Turkey’s foreign policy on Russia’s soft power in several regions of the world. The author believes that the policy of President R.T. Erdogan in the Mediterranean, the Middle East and the Aegean Sea can cause significant damage to the image and international prestige of Moscow. The article argues that Russian policy should minimize the “toxic” impact of R.T. Erdogan’s foreign policy on Russia’s soft power in the considered regions.

Представленная статья анализирует потенциальное влияние внешней политики Турции на мягкую силу России в ряде регионов мира. Автор полагает, что политика Президента Р.Т. Эрдогана в Средиземноморье, на Ближнем Востоке и в Эгейском море может нанести значительный ущерб имиджу и международному престижу Москвы. В статье утверждается, что российская политика должна минимизировать «токсичное» воздействие внешней политики Р.Т. Эрдогана на мягкую силу России в рассматриваемом регионе.

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