RUDN Journal of Studies in Literature and JournalismRUDN Journal of Studies in Literature and JournalismВестник Российского университета дружбы народов. Серия: Литературоведение. Журналистика2312-92202312-9247Peoples’ Friendship University of Russia named after Patrice Lumumba (RUDN University)2483110.22363/2312-9220-2020-25-3-554-566JOURNALISMЖурналистикаResearch ArticleData visualization in Indian print media: a comparative study of English and Hindi newspapersВизуализация данных в индийских печатных СМИ: сравнительное исследование газет на английском языке и хиндиKumarAmitКумарАмитPhD, Assistant Professor at the School of Journalism and New Media Studies (SOJNMS)доктор философии, доцент школы журналистики и медиаисследованийamitkumar@ignou.ac.inGaurPoonamГаурПунамPhD, Assistant Professor at the Amity School of Communication (ASCO)доктор философии, доцент школы коммуникаций Амитиpgaur1@amity.eduIndira Gandhi National Open UniversityНациональный открытый университет имени Индиры ГандиAmity University, NoidaУниверситет Амити в Ноиде15122020253VOL 25, NO3 (2020)ТОМ 25, №3 (2020)55456626102020Copyright ©; 2020, Kumar A., Gaur P.Copyright ©; 2020, Кумар А., Гаур П.2020Kumar A., Gaur P.Кумар А., Гаур П.http://creativecommons.org/licenses/by/4.0https://journals.rudn.ru/literary-criticism/article/view/24831The advancing technology is affecting every aspect of life and journalism is also not untouched by this. Due to digitalization, huge amount of data is being generated and the continuous advancement of computer science has made it possible to extract meaningful information by storing and analysing this huge data. The term “data journalism” has become quite popular over the last decade. Analysing data sets, extracting newsworthy information from it and passing it on to the public is data journalism. Data visualization also has a very important place in this whole process. Data visualization is used to communicate information extracted from the data to the users in a clear, interesting and engaging way. The amount of data-based content has started increasing in the news media as well, so the importance of data visualization has also increased. The use of data visualization improves readers’ reading experience and also helps to better understand the data-based content. This preliminary study focuses on the use of data visualizations by English and Hindi newspapers in India. In this research, a comparative study of various aspects of the use of data visualizations in English and Hindi newspapers has been done. Content analysis with quantitative approach has been employed as the research method. This study reveals that there is a big difference in every aspect of the use of data visualizations in English and Hindi newspapers. English newspaper used data visualizations in a better way than their Hindi counterpart.Передовые технологии влияют на все аспекты жизни, журналистика не остается в стороне от этих процессов. Благодаря цифровизации генерируется огромное количество данных, при этом значимую информацию теперь можно хранить, получать и анализировать. Термин «журналистика данных» стал популярным за последнее десятилетие. Анализ наборов данных, извлечение заслуживающей внимания информации и передача ее общественности - это и есть журналистика данных. Визуализация данных также занимает очень важное место в этом процессе. Визуализация используется для того, чтобы передать информацию, извлеченную из баз данных, наглядным и интересным способом. Объем контента на основе данных начал расти в СМИ, поэтому важность визуализации данных также возросла. Использование визуализации данных обогащает пользовательский опыт и помогает лучше понять контент на основе данных. Настоящее пилотное исследование посвящено визуализации данных в газетах Индии, издающихся на двух государственных языках - английском и хинди. Сравнительное изучение различных аспектов использования визуализации данных было проведено с помощью контент-анализа. В результате выявлен существенный разрыв в уровне использования визуализации данных в газетах: СМИ на английском используют визуализацию данных значительно чаще и эффективнее, чем СМИ на хинди.data visualizationdata journalismprint mediaEnglish and Hindi newspapersвизуализация данныхжурналистика данныхпечатные СМИгазеты на английском языкегазеты на хинди[Michailidis, G. (2008). 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