Russian Journal of LinguisticsRussian Journal of LinguisticsRussian Journal of Linguistics2687-00882686-8024Peoples’ Friendship University of Russia named after Patrice Lumumba (RUDN University)2121410.22363/2312-9182-2019-23-2-399-414TRANSLATION STUDIES TODAY AND TOMORROWПЕРЕВОДОВЕДЕНИЕ СЕГОДНЯ И ЗАВТРА翻译Research Article“A Sensible Image of the Infinite”: Intersemiotic Translation of Russian Classics for Foreign Audiences«Чувственный образ бесконечности»: интерсемиотический перевод русской классики для зарубежной аудиторииLeontovichOlga Arkad'evnaЛеонтовичОльга АркадьевнаPh. D. (Advanced Doctorate), Professor and Chair, Department of Intercultural Communication and Translation, Volgograd State Socio-Pedagogical University; Professor of Tianjin Foreign Studies University (Tianjin, China).доктор филологических наук, зав. кафедрой межкультурной коммуникации Волгоградского государственного социально-педагогического университета (ВГСПУ), профессор Тяньцзиньского университета иностранных языков (г. Тяньцзинь, КНР).olgaleo@list.ruVolgograd State Socio-Pedagogical UniversityВолгоградский государственный социально-педагогический университетTianjin Foreign Studies UniversityТяньцзиньский университет иностранных языков15122019232Translation studies today and tomorrowПереводоведение сегодня и завтра39941402062019Copyright ©; 2019, Leontovich O.A.Copyright ©; 2019, Леонтович О.А.Copyright ©; 2019, Leontovich O.2019Leontovich O.A.Леонтович О.А.Leontovich O.https://creativecommons.org/licenses/by-nc/4.0https://journals.rudn.ru/linguistics/article/view/21214The article is a continuation of the author’s cycle of works devoted to foreign cinematographic and stage adaptations of Russian classical literature for foreign audiences. The research material includes 17 American, European, Chinese, Indian, Japanese fiction films and TV series, one Broadway musical and 9 Russian films and TV series used for comparison. The paper analyses different theoretical approaches to intersemiotic translation, ‘de-centering of language’ as a modern tendency and intersemiotic translation of literary works in the context of intercultural communication. Key decisions about the interpretation of original texts are made by directors and their teams guided by at least three goals: commercial, creative and ideological. Intersemiotic translation makes use of such strategies as foreignization, domestication and universalization. The resignifying of a literary text by means of the cinematographic semiotic system is connected with such transformations as: a) reduction - omission of parts of the original; b) extension - addition, filling in the blanks, and signifying the unsaid; c) reinterpretation - modification or remodeling of the original in accordance with the director’s creative ideas. A challenge and at the same time one of the key points of intersemiotic translation is a difficult choice between the loyalty to the original, comprehensibility for the target audience and freedom of creativity. The research shows that transformations and use of different translation strategies can have both positive and negative consequences. Positive outcomes include: visualization and comprehension of the Russian cultural space; adaptation of Russian experiences for the target culture; retranslation of universal values expressed by the original. Negative consequences result in: the distortion of the original due to insufficient cultural literacy; purposeful deformation of cultural meanings for ideological reasons; erroneous interpretation of the literary text; deformation of the original macromeaning; preservation of the plot, but loss of the in-depth meaning of the original text. Any degree of creative freedom still requires intercultural competence and a careful choice of semiotic signs aimed at expressing the key ideas of the original.Статья продолжает цикл авторских публикаций, посвященных зарубежным экранизациям и постановкам русской классики. В статье анализируются различные теоретические подходы к проблемам интерсемиотического перевода, тенденция к «децентрализации языка» как коммуникативного средства, а также интерсемиотический перевод литературных произведений в контексте межкультурного общения. Материал исследования включает 17 американских, европейских, китайских, индийских, японских художественных фильмов и телесериалов, один бродвейский мюзикл, а также 9 российских экранизаций, используемых для сравнения. Показано, что режиссеры принимают ключевые решения относительно интерпретации оригинала, руководствуясь тремя целями: коммерческой, творческой и идеологической. В качестве основных стратегий интерсемиотический перевод использует доместикацию, форенизацию и универсализацию. Выявлено, что переозначивание литературного текста на язык кино связано со следующими трансформациями: 1) редукция, т.е. пропуски частей произведения; 2) расширение - восполнение пробелов, внесение дополнений и означивание недосказанного; 3) реинтерпретация - переделка оригинала в соответствии с творческим замыслом режиссера и творческой группы. Сложность интерсемиотического перевода обусловлена необходимостью сделать выбор между верностью оригиналу, понятностью текста для целевой аудитории и свободой творчества. Установлено, что использование трансформаций может иметь как положительные, так и отрицательные последствия для межкультурной коммуникации. Положительными являются: 1) визуализация и осмысление чужого культурного пространства с учетом фоновых знаний аудитории; 2) выражение позитивного отношения к культуре-источнику; 3) адаптация инокультурных реалий и ценностей к целевой культуре, способствующая восприятию глубинных смыслов исходного произведения. Отрицательные последствия включают: 1) искажение инокультурной реальности из-за недостатка культурной грамотности; 2) целенаправленную деформацию исходных культурных смыслов в идеологических целях; 3) ошибочную интерпретацию ценностного и нравственного содержания исходного произведения; 4) искажение авторского замысла; сохранение внешней формы вне связи с глубинными смыслами оригинала.intersemiotic translationscreen adaptationRussian classical literaturedomesticationforeignizationuniversalizationmacromeaning of the originalintercultural communicationинтерсемиотический переводэкранизациярусская классическая литературадоместикацияфоренизацияуниверсализация1.Aguiar, D. & Queiroz, J. (2010). Introductory Editorial: On Intersemiotic Translation as it Relates to Translation in General. Applied Semiotics/Semiotique Appliquée, number 24, 2010.02.19. 337-344.2.Aguiar, D. & Queiroz, J. (2012). Modeling Intersemiotic Translation: Notes towards a Peircean Account. 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