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Features of promoting print meadia in the inforation market
- Authors: Astasheva AE1
- Affiliations:
- Peoples’ Friendship University of Russia
- Issue: No 2 (2014)
- Pages: 71-76
- Section: Articles
- URL: http://journals.rudn.ru/literary-criticism/article/view/4690
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Abstract
This article describes the methods and tools of promotion of print media, defines media marketing, analyzed the entire complex media product promotion.
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About the authors
A E Astasheva
Peoples’ Friendship University of RussiaReferences
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